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Press Releases

May/17/2005



A powerful and dynamic part of the Tradepoint eCommerce solution is also the press release section.  When accessed by clicking Management à Press releases, you will find the display is just like the knowledge base.  The only difference is that the press relations side of the website is what shows the press relations information while the knowledge base information in Tradepoint is shown on the web as part of the knowledge base.  

 

Press releases can also be used one step further.  You can specify certain press releases to display on certain pages.  For example you can have 5 different press articles (product promotions, seminars act) show up on the home page of your website.   Every time a user accesses your home page, a different press release with display itself on the screen.  This is a fantastic way to drive users to different areas of your website and discover different products, specials or services you are providing.  The Tradepoint Press Relations features sets perfectly duplicate the most successful Press relations architecture in the world.  The same statement applies for the Tradepoint knowledge base, email management and every other area of the Tradepoint software architecture.


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